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From boardroom to contracts: How Rapala streamlined governance with Diliforce

As the world’s leading fishing tackle company, Rapala VMC Group needed modern tools to support both secure board collaboration and contract management. By partnering with Diliforce, the company streamlined workflows, improved accessibility, and consolidated multiple governance functions into one easy-to-use platform.

 

Rapala VMC Group: the world’s leading fishing tackle company 


Rapala is the world’s leading fishing tackle company with a largest distribution network in the industry. The Group is a global market leader in fishing lures, treble hooks and fishing related knives and tools. The Group, with net sales of EUR 228 million in 2025, employs some 1 400 people in approximately 40 countries. Rapala VMC Corporation’s share is listed and traded on the Nasdaq Helsinki stock exchange since 1998.

 

Challenge: inefficient meeting management and outdated contract management

Rapala VMC Group had a clear need for a platform to support board work, particularly to enable the efficient and secure sharing of meeting materials ahead of meetings as well as the structured review of minutes. At the same time, the existing contract management system was outdated and had not been further developed, and continuing its development with the current provider would have been challenging. 

 

Why Rapala chose Diliforce

Rapala VMC Group found that Diliforce addressed several needs at once. The implementation promised to be efficient, as the solution could be tested before full adoption, which made the process smooth and low-risk.

From the very beginning, Rapala found the Diliforce team to be easy to reach and consistently helpful throughout the collaboration. Overall, the system was considered to offer excellent value for money.

 

 


Our first priority was finding an effective board portal solution. After gaining positive experience with the platform, we also started looking into its contract management capabilities.

Tuomo Leino, General Counsel and Investor Relations, Rapala VMC Group

The results: centralized governance with better accessibility

Rapala VMC Group initially adopted Diliforce to support board work and improve the secure sharing and management of meeting materials. After positive experiences with the board portal, the company decided to expand the collaboration by moving its entire contract management to Diliforce as well.
Intersys UK chos ContractZens Contract Management solution

Part of the material was transferred internally, and the process proved to be very straightforward. Diliforce’s AI capabilities helped identify missing metadata information, while the Diliforce team supported the file migration process. Overall, the implementation progressed smoothly and according to schedule.

Since the implementation, the usability of Rapala VMC Group’s archive has continued to improve. At the same time, much of the board-related workflow has been successfully centralized within the board portal, ensuring that documents remain continuously accessible to all relevant users. The result has been smoother workflows, reduced manual effort, and a more secure way of working.

 

"Diliforce combines ease of use, multiple governance features, and strong value for money in one platform. In addition, the accessibility and support provided by the team have made the overall experience very positive."

Tuomo Leino, General Counsel and Investor Relations, Rapala VMC Group

A trusted platform delivering continuous value

Rapala VMC Group values Diliforce especially for its ease of use, the ability to combine multiple governance and contract management features into one centralized platform, and the accessibility of the Diliforce team throughout the collaboration. The solution has helped simplify everyday workflows while improving the availability and management of important documents. In addition, the pricing has been considered highly competitive in relation to the breadth of features and support provided.

Rapala VMC Group would recommend Diliforce because it offers strong value for money and brings together several important functionalities within a single solution. The combination of usability, efficient implementation, and responsive customer support has created a positive overall experience. The platform has enabled smoother and more secure ways of working, while the Diliforce team has been approachable and supportive throughout the process.


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